On-page SEO termed as efforts towards the page optimization in the search engine. The optimization of web pages through on-page SEO is a trend used in technological world to rank them higher in google. Successful on-page SEO results in the increase in organic traffic for website. The basement of on-page SEO is placement of ranking keywords on your website. Content should contain a high amount of exact matched keywords like keywords in title, keywords in heading and most importantly keywords in meta description. We are going to discuss complete on-Page SEO for new blog posts.
The focus of every SEO strategy is to rank in google search engines and get maximum visits. On-page SEO is a collective set of all factors of your website whether content or sharing/linking. Effective on-page SEO and quality content tend to increase traffic on website over hands. On-page SEO is not too difficult or tackled too easily because as a website owner you have control over it.
Here are some essential factors of on-page SEO for new blog posts;
1. Creative/Attractive Content
Content is something for which people visit your site. Because they are looking for the information, and if your site contains content according to visitor’s requirements then obviously website get more traffic. Google will pop up your website at the top in search engine if the content is keyword optimized and contain maximum ranking keywords related to topic.
2. Technical Expertise
Technical expertise like how to operate your Yoast SEO platform and site code. If you are using these two tools effectively then website will definitely rank based on your technical aspects.
3. User Experience
Most important factor of on-page SEO is flawless user experience. Website should be as simple as that even a common person can understand. Website theme should be simple enough that user understand its operating and navigating pads. To make your website user friendly, invest to increase its running speed.
4. Social Media
Social media is one of the most powerful factors of on-page SEO. Through social media business get millions of visitors. People stay active on social media and shows interest to visit something new pop-up in front of their screen. But the thing attract customers from social media is the attractive theme as well the content of the website. The ever first step in on-page SEO is the selection of website theme. Some websites not due to their content but due to their themes get numerous visitors.
These are the following factors have deep impact on the website ranking in search engine. Accept these there are number of factors like length of the article also imply ranking effect. Lengthy articles are more likely to rank in google search engine then those of short and messy blogs. Not only lengthy but it must be deep and understandable. Sometimes, it’s easy to catch huge traffic with just writing a lengthy article but in some cases google will rank articles have distinct points of information within the blog.
There are few important On-page SEO tips helps to rank your lengthy blog post;
1. Keyword Research
the beginning step towards writing a blog post is proper keyword research. Take enough time to search relevant and low competition keywords. Pick ranking keywords and set them in blog accordingly rather than rushing in a line. Use of keyword must be natural and avoid abundant use. Focus keywords and long tail keywords are two mostly used forms of keywords helps in the ranking of blog-post.
2. Create Tags
Tags or heading of the blog posts must be attractive that represents the knowledge of subject. Reader’s first see heading or tags, so the usefulness of these matters a lot. Headings or tags must be short, maximum 70 characters.
3. Useful Subheadings
The use of subheadings helps readers to navigate content easily and ensure their maximum InTouch with your website. Do not use much of keywords in subheadings because this may cause keyword stuffing. Subheadings should be used to divide content into little understandable chunks.
4. Use Schema Markup
Schema markup is a technical code that help to analyse your blog’s content by the searches. This code will break your content into small meaningful parts and tell search engine about the meaning or concepts behind. Schema markup is available to plugin with your website to make searches easy.
5. Get Backlinks
Backlinks is a best source to get traffic and maximum influencers. Backlinks are also coming under the category of on-page SEO. The Backlinks of website helps to rush visitors through social network platform or through some other websites.
6. Use LSI keywords
LSI keywords or latent semantic indexing keywords are used to rank focus keywords used in the blog. Subheadings and other focused points in the blog also appears in the search engine.
7. SEO Friendly Meta-description
On-page SEO blogs can also be ranked through the usage of appropriate focus keywords in the meta description. Along with the keyword use, meta description of the blog post should be short, maximum of 160 characters and clear as descriptive about the content enclosed in blog post.
8. Mobile Friendly On-Page SEO
Using mobile friendly themes are not just enough to rank your blog and get maximum traffic. There should be some proper arrangements about how your blog looks on mobile. For example, create short sentences and paragraphs for the convenient use in mobile’s.
9. Optimization of Body-Text in On-Page SEO
There is no necessity to use focus keywords in the body text of your blog post. Because it’s not always beneficial. Google detect keyword stuffing and then take action against the website. So, beware to use keywords everywhere. It’s great to use in start or at the end of the blog.
10. Use all-text Images
The purpose of on-page SEO is to rank your blog’s content in Google search engine. Along with the all these techniques image-text also more likely to rank and also attract visitor’s attention. Including your focused keywords or keyword expression to the alt tag on pictures sends Google a pertinence motion for your photos. In case you’re uncertain what an alt tag is, it’s the HTML code that tells the watcher in content what the image is about.
11. Manage Keyword Frequency
According to different SEO’s keyword frequency is differently used. For example, some says, use keyword maximum for 2-3 times and some asks to use for 4-6 times along with other long-tail and LSI keywords.
12. Share your content
Sometimes people do not share their content because they get worried about the plagiarism and presence of duplicate content on social sites. Make sure to share or syndicate your blog’s content after publishing.
13. Long-form On-page SEO
Make sure your blog post should be of 3000+ words and have understanding for readers. Because length alone doesn’t guarantee of its ranking.
14. Content must go Deep
Do not state your problem or topic just from surface but try to explore what lies underneath. Readers like and visit those websites containing every aspect of the topic and stay for long time there. Google elevated most deep and long contents because it knows well about the visitor’s demand. Most Effective SEO Techniques That Work Great
Why we need on-page SEO?
On-page SEO is important for any of the website because it plays a key role in the promotion of websites and business through websites. On-page SEO tells google about our website and register our identity. Through on-page SEO google will detect the ranking keywords used in your blog.
Without on-page SEO, your site could be left in the residue. What’s more, why chance it that your site could get footing without it, since you’ve contributed a large number of dollars to get it fully operational. Nourishing the Google Crawler however much data as could be expected about the site is pivotal.
In any case, a few people centre excessively around their SEO endeavours and don’t keep their substance in equalization – guaranteeing that it’s agreeable for their clients too. While content should be advanced for site improvement, it should likewise be lucid and profitable for the watcher.
On-Page SEO is proceeds through following highlighted points but there are few steps, starting from the theme selection to onward. Crawl your website and keep your focus on the pages of your website. Determine which page need to be ranked first, second, third etc.
After prioritizing your website pages do change the title, tags and meta description of the specific page, you can use available theme to reorganize website. Next move towards the value proposition of the selected page. Determine the purpose of the page and create strategies accordingly.
Purpose, and then define the audience for you have created the following content. Audience must be defined to check the validity of the published blog post. Use appropriate keywords for the re-written title and meta description of pages. Use ranking keywords having less competition. Link up your blog post with other ranking blog posts through internal linking. The on-page SEO for new blog posts is a complex process but make sure the optimization of blog posts in ranking list if done vigilantly.
Read more >> Most Effective Off Page SEO Techniques For 2019