What are Infographics A Complete Guideline


What are infographics ?

Infographics is a word combination of two ‘Info’ means information and ‘graphic’ means images or visual representation of something. Collectively, infographics are graphics contains information in simple text. Infographics are used to visualize research findings, hierarchy charts, step-to-step guides and other form of information. The Infographics are used when there is need to explain a complex topic quickly.

The Infographics make complex and complicated information simple and understandable. Infographics are the best way to understand and remember written information in the form of images. There are a lot of reasons why we use infographics. Some are as follows;

  • Infographics helps to condense long pages’ reports and books into convenient form
  • Make boring and unattractive text into useful and attractive one
  • Innovative themes help to attract audience attention
  • Help to memorize lastly because our brain remembers 90% of visual information
  • People remember mostly 20% of what they read thus infographics are useful
Infographics are used by all kind of people like;
  • Bloggers
  • Writers
  • Business Holders
  • Marketers
  • Educational Institutions
  • Designers
  • Video Makers

Infographics can be used by anyone on any scale whether larger or smaller.

Infographics seems difficult to create but the process is quite simple and easy. Here are few steps used to create an innovative infographic;

Pick a Catchy topic

First, to get people attention use what they are looking for. Mostly people concerned about the easy and convenient information. Thus, the first step to create an infographic is selection of topic. You can choose following categories to get readers attention;

  • Choose a problem that is the demand of mostly people. Determine what about mostly people ask for. You can ask your audience directly or set your own problem by using multiple solutions. Ask from people about their problems and then create infographic by introducing solutions. You can also conduct a survey to reach deep into the requirements of audience.
  • Do not use existing information but introduce something new or in an innovative manner
  • Make your infographic as to make your audience rethink about the phenomena broadly
  • Introduce something new and try to change the perspective of reader through your infographic
  • It’s often interesting to see where something familiar came from. People like content about the history of people, companies, and places they’re interested in.
  • Keep authentic research to introduce something new that will make your infographic most visited
  • Study niches and cultures of your audience deeply. Make your infographic more specific, the more it will specific the more it will have appealed.
  • Sometimes, the mashup of two or more ideas construct something new that cause audience’s attention and increase visit on your blog

Collect your Data

Analyse your topic and then collect relevant data. Arrange collected data into pyramidal or hierarchal forms by using infographic themes. Also determine the basic question your infographic contains. Make a pyramid in a way that contains inquiry questions that will help to understand your stated topic.

Infographics Image Search

Next step is to search for relevant images for your infographic. Search for data centric images, data charges, graphs and other visualizations. Compare your collected data and images to make heading or questions.

Select a Goal and make it Visualized

Data collection and image search next move towards the visualization of infographic. Here is an idea method to visualize your infographic named ICCORE.

  • Inform

Bloggers use infographics to convey something important and something sensitive. Data visualization through infographics is a great approach to target audience in an elegant and innovative way. Use of titles, labels, graphs and pictures and try to condense data as possible.

  • Change

Bloggers also want to show the uprising and closing of some phenomena. Sometimes changings occurred in any field can be represent through infographics. Timelines, pie graphs, charts and series allow you to represent changing trends.

  • Compare

Infographics are also used compare two or more topics. Also bloggers used comparative infographics through bar-chart, half, pie chart, bubble chart, tree map and column chart.

  • Organize

In the case if something is to be organized or shall be represent in a regular form then infographics contains bar-chart, list-chart, table or bubble cloud.

  • Relationships

If infographics designed to represent relationship in a blog then bloggers use, scatter plot chart, word cloud, Venn diagram, multi-series chart and column chart. Basically, the best use of infographics is to show the relation between two or topics.

  • Explore

In the case if you want reader to explore the data and come up with their own view points. Infographics designed through this method are open ended and contains lust of information. Choropleth map charts are used to represent the informational hub. Where reader can click on the area of their interest and get the relevant information. Interactive line chart is also a source of information pasted on infographics.

What are infographics ? Infographic Template

Infographic template must be interesting and innovative that can contribute to the website ranking. If you are not a designer, then come up with readymade infographic template or you can take a start with blank canvas. After getting ready your template, data and also the kind of charts, try to narrow down your research to create a touchy and understandable infographic. Do not use any template that will not according to your topic to be represent.

Bloggers use mainly six types of infographics;

  • Informational Infographic

The informational infographics are used to convey textual and conceptual information towards readers. Informational infographics are used to share tips and trick about the specific topic by using images and icons as a guide. The informational infographics use narrative manner to convince reader and contains full text details.

  • Statistical Infographics

A statistical infographic is used to visualize some quantitative stuff like results of surveys, findings about some specific problem and other data findings. In statistical infographics we use number pie charts, tables, graphs and ratio scales to highlight the numerical values and percentages as well. Statistical infographics need to be much accurate and factual. There might be some narrative description along with the statistical terms but not in all cases.

  • Comparison Infographics

In comparison infographics bloggers use comparative scale to study similarities as well as differences in the chosen topic. This type of infographic used to study test results, product reviews and pro/cons of something. A common infographic has template divided into two columns. The designs of the template should be innovative and contains easy language stuff.

  • Process Infographics

This category of infographics break text into customized and easy to understand patterns. Process infographic is one that mostly used by bloggers because it helps to memorize information quickly through the use of numbered steps. Authentically labelled or richly arranged concepts in each segment give an elegant look. Information is arranged in the form of series by using numbers and arrows.

  • Timeline Infographic

Bloggers use this kind of infographics when to state the history or timeline of some selected topic. When there is need to insert the time frame of something, timeline infographic is ideal to use. The templates available for history or time frame representation are looking amazing and contribute to engage audience. The use of infographics makes it interesting and conceivable. Timeline infographic layouts ordinarily utilize a focal line with various focuses in time diverging from it. Focuses in time ought to be obviously named, with some elucidating content, and with a symbol or picture to imagine key data.

  • Geographic Infographic

This category of infographics used to locate or visualize locations of navigation. This kind of infographics use maps and location charts to highlight the specific location about which we talk in the blog or posts. On the chart map, there would draw some lines with highlighted colours to make the area prominent. Designers Make Handsome Money Online

Fonts and Colours for Infographic

Bloggers make many efforts to get audience on their website blog through the use of infographics and other strategies. But, if the colour, theme, language and font of the infographic will not effective all of the efforts are useless. Use authentic and deep colours that are easy to recognize text. Fonts that are not smaller neither too large. Fonts and colours both have impact on the reader’s perception. Pick Icons for infographic that are attractive and perfect. Icons should be relevant to your topic of research.

Infographics must be verifiable and present a bunch of accurate information. Infographics should allow readers to go deeper in the text by providing highlights.


Infographics preserve innovative way to convey useful information because not everyone like audio or video. Infographics helps to overcome the biggest challenge of getting more audience. Individuals love data—particularly measurements, numbers, and figures. Infographics are ideal for arranging a great deal of information into one simple to-pursue organize that is both pleasant to take a gander at and enticing. Not exclusively will your group of onlookers value the faultless organization of your data, they’ll likewise discover your data progressively trustworthy and convincing. Infographics enable your reader to understand and scan the document with no time. With infographics your reader can memorize quickly, what you are trying to convey.


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